At Sprout Marketing we plant and cultivate ideas and marketing strategies for our clients. With a focus on social media, our multi-faceted marketing approach helps organizations grow and connect with their customers.


What our clients say about us

Deer Lake Regional Airport

Sprout Marketing is innovative, creative and professional. We have received some very positive feedback on the creative used and how great our social platforms look. They assisted us in our rebranding project for the Deer Lake Regional Airport where web design, branding and content development were the main aspects of the project. Their knowledge and attention to detail have aided in launching our airport’s new brand and positioning it for future success. They are easy to work with and always willing to take on the next project

Tammy Priddle, CEO


We’re a team of strategic and creative marketing minds.

We work closely with you to strategize and design your marketing plan. Once the seeds are planted, we nurture them, adjusting as conditions change. After the harvest, we report back to you, using insights and analytics to germinate new ideas and plans. Most importantly, we get results and we connect businesses with their customers every day.

Together, we have nearly 30 years of marketing, communications, and sales experience. Here’s a snapshot of our roots.

Robbie Hickey
Owner + Marketing Strategist

Robbie started Sprout Marketing with the goal to do outstanding work for clients. He envisioned a marketing agency that was innovative and exciting, with employees who master the work-life balance.

Robbie’s multi-faceted marketing approach ranges from tourism marketing strategy to complex social media advertising campaigns and he works with clients such as start-ups, car dealerships, home improvement businesses, tourism & hospitality businesses and airports.

Robbie is also the co-owner of Gros Morne Adventures and Gros Morne Basecamp and he's on the Board of Directors of Hospitality NL and the West Coast Cycling Association.

Alli Johnston
Creative Director

Alli has worked in marketing & communications for over 20 years. Her approach to marketing is based on the idea that good work is built on solid ground. A creative at heart, she also loves making spreadsheets and she brings a unique combination of creative and project management skills to her position at Sprout Marketing.

Alli is also a visual artist and splits her time between her homes in Corner Brook, on Exploits Island and Fogo Island.

Samantha Martin
Client Relations Manager

Sam moved to Newfoundland on a bit of a quest for adventure, and working as Sprout’s photographer has not disappointed. She had worked alongside talented photographers and writers in her role as Managing Editor of Our Homes Magazine, a home design and building publication with head offices near her family farm along stunning Georgian Bay, Ontario.

After watching and learning from photography veterans for years, Sam decided to expand her knowledge and add photography to her own professional offerings. She started her east coast adventure in St. John’s working with Downhome and Home & Cabin magazines, honing her skills as a photographer, editor and writer while traveling across the island. Feeling a strong draw to the west coast of the province, Sam made the move to western NL. That’s where we found her offering her professional skills beyond the magazine industry, capturing people in their natural environments and helping businesses market themselves to the world through thoughtful photography and written content.

At Sprout, Sam is a familiar face, meeting with clients and showing up in the most unexpected locations to capture the shots and clips we need to help our clients tell their story. Although she’s known to be easily distracted by a puppy or the way light falls on a patch of moss, we like her just fine anyway.

Mandy Keeping

Social Media Coordinator

Mandy holds a Visual Arts degree from Grenfell Campus. After spending several years in Toronto working in the photography industry, she moved back home to the west coast of NL to be close to family, the land, and the water.

Mandy's love of sharing creative content truly blossomed over the last decade while working at The Greenhouse. Known for making informative and fun posts helping with all things gardening, her photo and video skills combined with her enthusiastic writing attracted many excited customers to the business, eager to get in on the growing action.

Most days you can find her drinking coffee, dancing, jumping, and digging in the dirt with her fam.


We Offer

Your organization is a place where many different things are growing all at once. Does your marketing get buried under all of the other things it takes to be successful? We have the tools to create the ideal conditions for your message to reach the right audience at the right time.

Social Media

Social Media Management

It takes time to tend to your social media presence. With your input, we develop content, respond to customer inquiries, and drive sales leads. We become the voice of your business on social media.

Social Media Campaigns

Every organization has a season – a time when things can really get growing. We’ll work with you to understand your business cycle, narrow your target customer, nurture client engagement, and deliver the right message at the right time.

Social Media Strategy and Consulting

There are a lot of branches on the social marketing tree. We’ll help you choose the right platforms, set everything up for you, create a content plan, and work with your staff to keep things growing.


Work the fertile soil of your customer’s email inbox. Tell them about your new product line, your latest charity fundraiser, or give them advance notice of your most anticipated sale.

We’ll craft email marketing that will spread your latest news. We’ll also cross-promote with your social media marketing to build your email list.


If a picture is worth a thousand words, a video is worth millions. We’ll work with you to produce engaging video content that shines a light on your brand. We can shoot commercials and live video to share on social platforms.


Your website is your online home. It visually embodies your brand, but you shouldn’t neglect the words. Carefully crafted website copy tells your story, enriches your brand image, and helps move you up the list of search engine results.

Graphic Design

High quality visuals are essential to a successful marketing campaign. From logo design to social media graphics, we take your brand image and make it work across diverse platforms.


Custom photography sets your brand image apart. Our professional photographer can capture photos of your projects, products, employees and more.


Customers are the roots of any business and nurturing the B2C relationship is paramount. Our Roots customer retention program aims to do just that. We send customized packages to customers on behalf of our clients that contain a simple thank you note and a collection of locally sourced products from our partners – Brewed Awakening and Saucy NL Co.

Learn More

Latest Posts

Words Matter

Author – Alli Johnston When I first learned to write for the Internet (waaaay back in the late 1990s) the web was a wild new frontier. This new and unknown media was challenging many of the “r…
Read More

Compliments to the Chef

Author – Jamie Fowlow I’ve always tried to view the sales process like going out to eat.  I’m hungry (need), what am I in the mood for (want), and where will I go (decision making process).…
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Like seeds, ideas can spread and pop up in unexpected places.

We work from several locations in Newfoundland. Where we are depends on the season and the needs of our clients, but wherever we’re working, we dig deep into our projects.

We’re mobile. We’re nimble. We’re adaptable. We’re easy to reach. And we’re ready to sit down and cultivate ideas with you.